Better-for-you breakfast from starbucks
If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!
Starbucks has just announced “better-for-you food” with code name “Morning Source” which is a reinvention of its breakfast food. The coffee chain is revamping its breakfast menu to bring us healthier fare and will hits store Wednesday Sept. 3, 2008 in U.S store. This breakfast menu claimed as “The more nutrition-friendly food — fewer calories, more protein, fiber and fruit”.
As reported by USA Today, the healthier breakfast option is:
- Oatmeal. The whole-grain Perfect Oatmeal is served hot in a cardboard to-go bowl. For $2.45, buyers also get to pick two of three mixes for the oatmeal (served in separate packs): dried fruit, nuts or brown sugar. Executives expect the instant oatmeal to be the most popular new item. It will roll out with the promotional tag line: Make Morning Good Again. Schultz says they “cracked the code” on oatmeal, and its aroma does not detract from the coffee aroma in stores. Nestle, the nutritionist who’s not a fan of Starbucks coffee, says she’ll try the oatmeal. But she wishes it was served with fresh, not dried, fruit. “I don’t see why they couldn’t do that.”
- Apple Bran Muffin. The $1.75 muffin with 330 calories is made with whole-wheat flour, oats, wheat bran, apples, cherries and honey. It replaces the current bran muffin.
- Multigrain roll. The $1.60 roll has 280 calories and seven seeds and grains. It’s served with almond butter or strawberry preserves.
- Energy bar. The $1.75 Chewy Fruit & Nut Bar is made with oats, dried fruit, nuts, seeds and honey. It has 250 calories.
- Power Protein Plate. The $4.95 Power Protein Plate has a hard-boiled egg (from uncaged hens), a small whole-wheat bagel, a 70-calorie pack of peanut butter, a cheddar cheese wedge, apple slices and grapes. It will be sold at stores that have cold cases.
- Fruit pastry. The $1.75 Berry Stella started rolling out last month. The whole-grain pastry is made with seasonal fruits.
The tag line for these healthy breakfast options is “Make morning good again.” CEO Howard Schultz told USA Today, this program (better-for-you food) is part of Starbucks’ evolving health and wellness program, a “billion-dollar” idea. “This is as big an initiative as anything we can do.”
After a new nutrition-friendly breakfast menu, Next year the company also plans on revamping its lunch and dinner menus.
Popularity: 8% [?]
Comments
One Response to “Better-for-you breakfast from starbucks”
Leave a Reply
-
Subscribe
-
Handy Stuff
-
Today`s Partner
to know how 2 make ur breakfast full of nutrition visit www2.kelloggs.com
check out the nutrition n recipe section 2 get recipe of nutritive breakfast